Case Study - Dominos


Dominos USA

Dominos wanted natural growth compared to expensive adword campaigns, we helped them achieve this.

The Challenges

Google Ranking

Surpass competitors on generic pizza & voucher related keywords on Google for New York.

Site Traffic

Increase the traffic coming through organic searches for pizza related search terms.

Increased Conversion

On-Page Optimisation for Dominos, A/B test for traffic coming through Google.

Niche Keywords

Increase traffic coming from medium-traffic keywords that were dominated by competitors.

Our Results

Ranked implemented weekly blog posts, industry-related backlinks & optimisation that was based on Papa John's & Pizza Hut's SEO techniques.

  • 155% Increase in New York traffic keywords
  • 240% Increase from niche/medium traffic keywords
  • 45% Increase on conversions from searches in New York
  • 95% First page results for targeted keywords
  • The leading pizza brand on Google in New York

Providing SEO for leading brands.

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